About Us

HI! My name is Sofya and I’ve spent over 20 years in the game of golf — from junior golf in Moscow, Russia to NCAA tournaments and international championships. After competing at the collegiate level at Arizona State University and playing in the Augusta National Women’s Amateur, I transitioned to the business side of the sport industry, stepping into the world of athletics and athleisure through fashion and merchandising.

Over the last 6 years, I helped grow an accessories brand from an early-stage startup into one of the most recognized and disruptive names in the golf market—scaling its reach, customer base, and profitability by orders of magnitude. Along the way, I’ve been fortunate to be mentored by one of the most influential buyers in the high-end resort market, further sharpening my skills in buying, merchandising, and building successful retail strategies.

Club Sportif is the next chapter—built from everything I’ve learned on and off the course. I’m passionate about buying and merchandising, solving problems, scaling businesses, and helping retail grow. I love taking on new challenges, creating structure where there is none, and turning vision into results. I bring that same energy and drive to Club Sportif—helping shops grow smarter, buy better, and run with confidence.

Thank you for reading my story!